Art & Creativity

woman using laptop

Free Easy-to-Use Photo Editor Apps to Boost Your Marketing

Social media presence is critical to the success of businesses today, especially if you’re a digital-only company. A big part of your social media marketing strategy is the kind of content you post, usually ranging from photos and videos to other rich media. But creating flawless, attractive rich media content can be a challenge for […]

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Photographers and models in a shoot

The Basics of Commercial Photography Made Easier to Understand

In the world of business, image is everything. This is regardless of the industry you are in. You have to remember that people are easily drawn to beautiful aesthetics. Beauty makes everything about your brand easily understandable. This is why you need to heavily invest in creating campaigns hinged on themes that strike a chord

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Keeping up with visual trends

Adapting to Fast-Paced Visual Trends Helps Brands Stay Relevant

Visual content is an integral part of marketing. A survey shows 88 percent of marketers say they use visuals in at least half of their marketing collateral, and nearly half of the survey participants have used visuals in more than 90 percent of their marketing materials. Why is it important to use visuals in your

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Improve Your Jewelry Sales With Social Media Marketing

Looking for ways to sell more of your jewelry? Take your business to social media and start building an online presence there. There are 3.2 billion social media users worldwide, with Facebook remaining the most widely used platform over the years. That’s why it’s essential to include social media in your marketing strategy. Here’s how

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green screen filming

Why Video Marketing is Important to Your Business

Videos have been popular on the Internet over the years. Studies have shown that videos are more effective than text-based content when it comes to getting the attention of the audience. True enough, as in today’s generation, most of the online users spend more time watching videos than still images. Video presentations have a higher

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