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TikTok, Reels, Shorts: Are They Killing High-quality Content?

Social media users in the U.S. and U.K. spend more time on TikTok than on YouTube. TikTok’s fame also challenged Instagram, so the latter launched Reels, which is their version of short-form videos. Of course, YouTube didn’t just sit and watch these competitors. They introduced YouTube Shorts in 2021 to catch up. Short-form videos have

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online presence

A Strong Online Presence for Your Events Management Venture

Everyone knows that it is important to have an online and social media presence to be successful. But how do you go about building your online presence? Here are eight tips for creating and maintaining an online presence for your events management business. 1. Establish an online presence Before you can move ahead to strengthening your online

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Maximize Corporate Events by Shooting Marketing Videos

Every corporate event is a chance to market in different ways. For example, the stills and clips you can shoot can be part of the business’s video advertising strategy. Videos are critical marketing tools these days for many reasons: Videos appeal to the younger generation, accounting for a significant consumer population. Videos are easy to

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